New Arrivals

1 10

With over 5,000 designs, we'll help you find your perfect badge reel!

1 5

We design scientifically cute products with a dose of humor!

With over 5,000 different designs, you'll be sure to find a badge reel that suits your personality and profession! We're always adding new styles. Check us out over @roocharms to let us know what you want to see next and vote on upcoming projects!

Browse Our Featured Collections

How long will it take to receive my order?

Our current production time is 7-10 business days (M-F). This time does NOT include transit times from our Boston studio to your location.

Priority shipping upgrades are available during checkout, but please note this does not change production times.

Where are you located?

All of our products are shipped from Boston, Massachusetts. We are currently operating completely online and do not offer in person pickups.

Can I request a custom design or product?

Although our custom orders are currently closed, we are always happy to take suggestions for future product releases. Please send us a message using our contact form with what you have in mind!

I need help with my order, who do I contact?

You can reach out directly to us at roocharms@gmail.com, or by using our contact form. We strive to answer all messages within 48 business hours.